The problem: You might be losing tens of thousands of dollars in ads that lead to wasted traffic. For busy marketing teams, keeping track of industry UX trends, analyzing competitor strategies, running effective A/B tests, performing quality assurance, and managing all the required design, development, and content management can feel like a never-ending battle. This leaves companies vulnerable to missed opportunities and failing to capitalize on their full potential; having unseen errors throughout the users' web journey can lead to significant expenses in wasted ads, and lagging behind competitors in terms of conversion rates and engagement can also be costly.
The solution: Our established workflow and software combination for Journey℠ guarantees ongoing UX optimization, week after week, in a cost-effective way. This consistency and efficiency improve conversion rates, making sense out of advertising (thousands of) dollars that would otherwise be wasted.